Work Samples · For Organizations

Not a description of how I work. A direct look at it.

Three independent working examples — an orientation audit excerpt, an information architecture blueprint, and an orientation journey. Each is based on Bettina's own independent projects, not a paid client engagement, and is shown here as an illustrative working method rather than a finished deliverable.

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Artifact 01

Orientation Audit — Excerpt

Independent working example · Gesundheitsnavigator (Health Navigator) concept page

This is an excerpt from an independent audit conducted on one of Bettina's own projects, used here as a working example of her analysis method — not a paid client engagement or a complete audit.

Scope

Subject: the Gesundheitsnavigator concept page — a German-language page introducing an orientation tool for women navigating complex health decisions. Method: a structural and content review against the same criteria applied across Praxis Liebenswert's own portfolio.

Starting Point

The page clearly explains the idea behind the Gesundheitsnavigator: helping women orient themselves in health information and decisions without diagnosing or directing. The concept is well-articulated and the target audience is specific.

Orientation Gap

The page describes what the tool is for, but a first-time visitor cannot yet experience the orientation logic itself — there is no interactive, state-based flow live on this page. The gap sits between the promise ("this will help you find your next step") and the immediate experience (a description, not a demonstrated next step).

Cognitive Load

The text itself is well-structured. But it asks the visitor to hold an abstract concept in mind — "a navigator that adapts to my situation" — without a concrete example. For someone already dealing with a stressful health situation, an abstract promise adds a small but real interpretive burden.

Missing Next Step

No visible, low-commitment first action exists between "read about the concept" and "get in touch." There is no sample question, no single worked scenario, no visible entry point into the underlying logic.

Recommended Improvements
  • Add one concrete example: a single situation → one sample orientation output, visible without any interaction required.
  • Convert one section of prose into a visible decision-tree fragment, so the mechanism is shown, not just described.
  • Add a low-commitment next step above the general contact call to action.
Priority Matrix
Quick Wins — High Impact, Low Effort

Add one worked example. Convert one paragraph into visible decision logic.

Plan Next — High Impact, High Effort

Build the interactive, state-based demo behind the concept.

Nice to Have — Low Impact, Low Effort

Add micro-copy clarifying the current status of the tool.

Deprioritize — Low Impact, High Effort

Full visual redesign of the concept page before a working demo exists.

Axes: Impact on visitor orientation (vertical) · Implementation effort (horizontal)

Quick Wins

Two changes — one worked example and one visible decision fragment — would close most of the orientation gap without any new development.

Artifact 02

Information Architecture Blueprint — Excerpt

Independent working example · System Compass (Systemkompass)

A simplified view of the layered logic behind System Compass — an independent, privacy-first orientation tool for states of inner overwhelm. Shown here as architecture, not as finished screens.

Layer 1

Entry & Framing

A calm framing step: what this space is — and, just as important, what it is not (no diagnosis, no data storage, no therapy claim).

Layer 2

State Identification

Two inputs held separately rather than merged into one category:

  • Current nervous-system state (e.g. overwhelmed, shut down, wired, calm)
  • Life phase / situational context (e.g. fertility, pregnancy, postpartum, general)
Layer 3

Reflective Content

State and context together select from a library of grounding content and journaling prompts — written for that specific combination, not just for the general topic.

Layer 4

Local Processing

All input is processed in the browser only. Nothing is transmitted or stored — an architectural decision, not a privacy-policy footnote, and one that shapes what the tool can and cannot do (no history, no account, no cross-session personalization).

Layer 5

Branching Next Step

Three honest exit paths, not one generic "contact us":

Self-guided

Stay and continue reflecting

Adjacent support

Routed to Quiet Rooms for audio-based regulation

Escalation

Plain-language pointer to professional help — always visible, never hidden behind a menu

Design principle demonstrated

Decision points are kept separate instead of collapsed. A tool that merges "what state are you in" and "what is your situation" into a single question loses information a person could have given clearly.

Artifact 03

Orientation Journey — Before / After

Independent working example · Illustrative framework, not a specific patient case

An illustrative comparison — not a medical journey, but an orientation journey: what changes when a structured orientation system exists between an event and a decision.

Before — Information Without Orientation
  1. Event — a diagnosis, referral, or difficult result
  2. Searches broadly for information
  3. Finds volume, not orientation — many pages, no clear priority
  4. Cognitive load rises — harder to judge what matters
  5. Uncertainty about the next concrete step
  6. Decision delayed, or made from fear rather than clarity
After — With an Orientation System
  1. Event — a diagnosis, referral, or difficult result
  2. Enters a structured orientation point (guide, navigator, or content architecture)
  3. Situation is identified, not just the topic
  4. Relevant information surfaces — the rest is deliberately withheld, not hidden
  5. One clear next step is presented, with its own boundaries stated
  6. Decision made with orientation, at the person's own pace

The difference is not more content. It's a system that decides, deliberately, what to show — and what to leave out.

See how this applies to your organization

These are working examples from independent projects. A project inquiry usually starts with a short look at your own content or patient journey — not a generic proposal.

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